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Continuing Education, Training & Innovation - A Division of Bismarck State College - 1815 Schafer St. - PO Box 5587 - Bismarck, ND 58506
Speakers and Training Bureau

 Jodee Bock     Reserve This Speaker 

Creating Brand You

You see them all the time on shoes, shirts, jeans, coffee mugs - great brands like Nike, Polo, Tommy, Starbucks. If your name were a brand, would people wear it? The good news - and it is largely good news - is that everyone has a chance to stand out. Everyone has a chance to learn, improve, and build up their skills. Everyone has a chance to be a brand worthy of remark. In this workshop, participants will learn:

  • The definition of a brand
  • How your personal brand compares to your company's brand
  • Your perception of your brand vs. others' perception
  • Ways to improve and uphold your brand
  • How to determine your Point of Difference
  • Ideas for capitalizing on your Point of Difference
   Jodee Bock is a partner with One Degree in Fargo. One Degree makes a difference by offering subtle distinctions in training and development that take individuals, companies or organizations beyond their own status quo. Jodee works together with people who want to practice "riskful" thinking, as opposed to merely "wishful" thinking, by offering a safe environment to explore new ideas and discuss what really matters. She then works together with those individuals and organizations to develop a plan which transforms that knowledge into action.
   Jodee has extensive experience in corporate communications and has designed and facilitated training and development sessions and classes in areas such as leadership, change/transition, communication, accountability, business grammar and writing, teambuilding, and customer service. She is a graduate of Landmark Education's Curriculum for Living, and received a bachelor's degree in English writing and communications from Concordia College in Moorhead, Minnesota and a master's degree in business management from the University of Mary, Bismarck, ND.